Apple may have an iPhone 18 Pro demand problem

The new phone apparently isn’t selling as well as Apple hoped. Apple may have an iPhone 18 Pro demand problem.

Apple released an emergency carrier bundle update for iPhone 18 Pro Max units on AT&T running iOS 27.2 beta. The update has version 72.0.3 and comes a week after Apple released carrier update 72.1 for iOS 27.0 users, while devices running iOS 27.2 beta remained on 72.0.2.

[#InlinePriceWidget,14716,1#] Some iPhone 18 Pro Max users on the AT&T network have faced multiple issues, including losing network access for calls, texts, and data, and seeing "SOS" in the phone’s status bar. Apple released iOS 27.0.1 along with a carrier update, and together they were meant to prevent…

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256GB 12GB RAM £ 1,299.00 € 1,599.00 512GB 12GB RAM £ 1,499.00 € 1,849.00 Show all prices Some iPhone 18 Pro Max users on the AT&T network have faced multiple issues, including losing network access for calls, texts, and data, and seeing "SOS" in the phone’s status bar. Apple released iOS 27.0.1 along with a carrier update, and together they were meant to prevent more iPhone 18 Pro Max units from experiencing the network issue.

IPhones that had already lost service still required a hardware replacement. The iPhone 18 Pro hasn’t been affected by this network issue because it uses Apple’s C2 modem, while the iPhone 18 Pro Max uses a Qualcomm modem in the US.