Apple's October 28 'Pro and Tell' Launch: What's Coming

Apple will announce a second wave of new products on Wednesday, October 28. Like the October 13 "Welcome Home" announcement, "Pro and Tell" isn’t going to be a traditional Apple event, but some members of the media have been invited to Los Angeles to get hands-on time with the new devices. Everyone not invited to Los Angeles will get to see the product announcements via press releases that come out on October 28.

Apple could send out press releases at 10:00 a.m. Pacific Time, which is when the media experience will begin. Press release announcements typically come out earlier in the morning around 9:00 a.m.

Eastern Time, so that’s also a possibility. The "Pro and Tell" name gives us a strong hint at what’s coming: the MacBook Pro. It will be joined by other new Macs and a new iPad.

Apple just introduced HomeView alongside a new Apple TV and HomePod mini, but another product unveiling is already set for next week. Here are the new products expected to launch at Apple’s ‘Pro and tell’ event on October 28, including major updates to MacBook Pro and iPad mini.

Apple’s fall hardware blitz continues with MacBook and iPad reveals on October 28. Android’s fiercest tablet competition heats up on October 28.

The Galaxy S27 series is shaping up to be a turning point for Samsung’s flagship line. Previous reportedly Samsung will usher in a new design for its Galaxy S27 Pro and Ultra models while still offering the Galaxy S27 and larger-screen Galaxy S27+ as its more affordable entries.

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A new leak from IceUniverse gives us a fresh new look at cases for all four S27 models, and it seems the Pro and Ultra design is here to stay. Galaxy S27, Galaxy S27+, Galaxy S27 Pro, and Galaxy S27 Ultra cases (IceUniverse) We can see that the S27 Pro and Ultra models will feature sizeable rectangular…

Leaked Galaxy S27 series cases reiterate new designs.

OLED MacBook Pro New high-end ‌MacBook Pro‌ models are coming with two firsts for the Mac line: OLED display technology and a touchscreen. Design changes shouldo, but the new ‌MacBook Pro‌ models are going to use the same chips as the current version.

OLED – The ‌MacBook Pro‌ will have an ‌OLED‌ display for improved contrast, richer colors, and power savings. Touchscreen – macOS 27 is being updated for touch-based gestures, and the ‌MacBook Pro‌ will be the first Mac that has touchscreen capabilities.

Touch will be available as a supplementary option alongside the trackpad and keyboard, so you can presumably opt not to use it at all. Reinforced hinge – Apple is adding a sturdier hinge for support so the display won’t move when you tap on the screen.

Design – There’s only so much that can be changed when it comes to a notebook computer, but the ‌MacBook Pro‌ will be lighter than the current model. Sizes aren’t expected to change, and ‌OLED‌ screens will be available for both the 14-inch and 16-inch models.

Dynamic Island – Apple is getting rid of the notch and will add a Dynamic Island instead. Chips – Apple isn’t adding new chips because there aren’t any.