OpenAI introduced ads for free and Go users of ChatGPT back in February. Those were pretty simple ads that appeared between chat messages. Now the company is adding a new ad format, which it calls visual ads.
These feature larger images – either several thumbnails or one screen-width image. These aren’t live yet as OpenAI plans to introduce them later this month. This will start with a testing period where visual ads will only be shown when the user generates images with ChatGPT.
The visual ads will be presented separately from the generated images and will be clearly marked as… OpenAI is adding visual ads to ChatGPT. OpenAI is adding visual ads to ChatGPT – com news ADVERTISEMENT OpenAI is adding visual ads to ChatGPT Post your comment Peter 05 October 2026 OpenAI Online services OpenAI introduced ads for free and Go users of ChatGPT back in February.
Display ads, what a concept. OpenAI is testing more ads in ChatGPT.
News AI OpenAI is testing more ads in ChatGPT Visual ads will appear first in image generation. In a blog published Monday, the company said it would begin, starting later this month, to test a new ad format inside of its chatbot.
ChatGPT users in the US will be the first to see the new advertisements. They will appear when you go to generate an image using ChatGPT Images.
"Ads will be clearly labeled, and remain separate from the image being created," explains OpenAI. "As with our other ad formats, advertising does not influence the answers ChatGPT provides." OpenAI first began displaying ads inside of ChatGPT at the start of the year.
Those ads appear in a sponsored section beneath the chatbot’s outputs, with the sponsor’s name, logo and a link to its website displayed. By adding visuals to the mix, OpenAI says its ads will help people better imagine how the products and services it recommends "could fit into their lives." If you’re a ChatGPT Plus or Pro subscriber, you won’t see any ads appear in your chats.
Also, OpenAI says that the ads will have no influence over the AI’s response.
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